Job Description
Role context, responsibilities, and expectations.
Job Description:
As a Media Buyer Specialist, you will be responsible for managing and optimizing ad campaigns across various digital platforms such as Google Ads, Facebook Ads, Instagram Ads, and more. You will be working closely with our team of digital marketing experts to develop and execute effective ad strategies that deliver results for our clients.
Key Responsibilities:
Conduct market research to identify target audience and develop ad strategies
Plan, launch, and optimize ad campaigns on various digital platforms
Analyze campaign performance data and adjust strategies accordingly
Monitor budgets and ensure campaigns are delivering results within budget
Collaborate with team members to develop new ad concepts and strategies
Stay up-to-date with the latest digital advertising trends and best practices
Requirements:
Bachelor's degree in Marketing, Advertising, or a related field
2+ years of experience in digital advertising and media buying
Strong analytical skills and attention to detail
Excellent written and verbal communication skills
Familiarity with various digital advertising platforms (Google Ads, Facebook Ads, etc.)
Experience working remotely is a plus